100% sales jobs for 100% sales professionals


Sales Technique Article - AIDA

Before you start selling anything why not look at AIDA. This technique, developed in America in the 1950's, still works to this day.

  1. Attention: You have to get the attention of your prospect through some advertising or prospecting method.
  2. Interest: Build their interest by using an emotional appeal such as how good they will look to their boss when they make this deal that will save the company thousands of dollars!
  3. Desire: Build their desire for your product by showing them its features and letting them sample or test-drive it.
  4. Conviction: Increase their desire for your product by statistically proving the worth of your product. Compare it to its competitors. Use testimonials from happy customers.
  5. Action: Encourage the prospect to act. This is your closing. Ask for the order. If they object, address their objections. There are then many variations of closing techniques that can help get the business.

Saleswork example below.

  1. Attention: "Unlimited sales jobs advertising".
  2. Interest: Prices from £29 for 6 weeks advertising with telephone number display and access to the CV database for 3 months.
  3. Desire: Saleswork only offers sales jobs to UK sales personnel therefore we generate better results for our advertisers.
  4. Conviction: With 4,000 unique visitors and over 58,000 page impressions every month, Saleswork is the preferred website for many of the top sales recruitment companies in the UK.
  5. Action: Sign up today and save time and money. Work-smart = Saleswork.


Do you have an article that delivers a message to the sales professionals working in today's market? If so, contact us with your article and we will include your name and your company website/trading name.



Search for Jobs

Search for thousands of sales vacancies and apply for free:

Click here to search for jobs
Jobs by Email

Get the latest featured sales jobs emailed to you without posting your CV:

Click here to get Jobs by Email
Post your CV

Let recruiters searching for sales personnel find YOU:

Click here to Register your CV


Saleswork Banner Info

Get Saleswork's banner and text link HTML code to copy and paste on your website:

Click here to view Saleswork banner and text link code to copy and paste on your website
Free Link Exchange Form

Add your link to our website FOR FREE by filling in the link exchange form here:

Click here to fill in Saleswork's link exchange form with your link details
Copyright © 2001-2008 All rights reserved. Contact Us | Disclaimer | Terms and Conditions | Privacy Policy | Useful Links